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brand recognition Archives

Brand recognition is the ability for an intended customer to accurately identify a particular product or service just by viewing the product or service’s logo, tag line, packaging, or advertising campaign.

Brand recognition asks a customer to recall prior information about you. To build brand recognition, an organization must repeatedly provide customers with a consistent visual experience.

DisplayStar hopes our articles on brand recognition give you some valuable insight and ideas to how you can benefit from this important marketing principle.

Video Conferencing

Be Prepared For Your Next Video Conference

Staying safe and healthy during the current Covid-19 Coronavirus pandemic is important. That is why many companies have decided to allow their employees to work from home. Telecommuting is not a new phenomenon, as recent research from American Psychological Association suggests that more than 26 million Americans, about sixteen percent of the total US workforce, work from home. That number is definitely higher during this time. There are tremendous benefits to working from home. Employees and gig works who work... read more »

Flow-Motion Animated Light Box

Go With The Flow-Motion

The Flow-Motion Dynamic LED Lightbox is a cutting edge product line designed to capture the attention of consumers, and is a perfect choice for your next trade show, sales showroom, or retail store. Featuring programmable LED animation with custom fabric graphic, these light boxes will go above and beyond the brand promises your customers expect from you. [embed]https://www.youtube.com/watch?v=VfaN2Bdeq2k[/embed] Starts From A Good Tradition The backbone of a Flow-Motion display is the hardworking, traditional light box. Built from a solid aluminum... read more »

Heather with Sloth

Meet Heather, Lead Graphic Artist

After four years studying Graphic Design in college, Heather has been working in the print industry as a Graphics Technician since 1999. In her five years at DisplayStar, she has quickly advanced to the position of Project Manager, not only because of her creativity, but most importantly, her ability to provide outstanding customer service. Heather’s driving motivation is the great satisfaction she receives in solving problems and getting orders correct for clients. Learning constantly keeps this job interesting. Communication: Most Important... read more »

Postcard

Simplify Your Message

After exiting a trade show exhibit, what message or memory stand out to you? Other than a booth being really interesting or innovative, was there a lasting message, and did it relate to the company’s products or objectives? Exhibitor editor, Travis Stanton suggests practicing The Postcard Principle.   If you were about to mail a postcard with a breathtaking photo of the exhibit on the front, what would you write on the back? Can you boil the exhibit’s intended selling points down to... read more »

Beaverton Armed Forces Banner Program Logo

Beaverton Armed Forces Banner Program

At DisplayStar, we specialize in trade show displays and large format printing. The majority of our signage business is for advertising, sales promotions and brand recognition.  But when is signage more than signage? When it has the power to evoke an emotional response or when it connects us to a larger, integral belief such as freedom and our gratitude to the men and women who serve in the Armed Forces. This is the resonating power of the City of Beaverton Armed Forces... read more »

Armstrong Logo

Armstrong World Industries

Our [Armstrong's] display was used for a number of regional ceiling and wall trade shows across the U.S. It was very effective and the sales reps liked how convenient it was to set-up.  They were also impressed with the print quality of the colors and photos. Armstrong Ceiling Products Humble Origins For over 150 years, Armstrong World Industries has been inspiring great spaces. AWI is a global, multi-billion dollar corporation headquartered in Lancaster, PA.  They are a leader in the... read more »

Ben and Jerry's

Ben & Jerry’s

One picture of Ben & Jerry’s The Tonight Dough, caramel & chocolate ice creams with chocolate cookie swirls & gobs of chocolate chip cookie dough & peanut butter cookie dough, is enough to make your mouth water and take off to a Ben & Jerry’s scoop shop. An Incredible Taste Sensation: Ben & Jerry's "The Tonight Dough" Likewise, at the Ben & Jerry’s International Franchise Expo display, it only takes one glance at the loveable, iconic cow and the invitation... read more »

DisplayStar

Everyone is talking about brand recognition

Doing a search of brand recognition, can lead you to many different websites. We at DisplayStar are delighted that you took the effort and time to read what we have to say about brand recognition; as well as our various other topics, like custom fabric printing, marketing strategy, brand recognition, customer engagement, graphic design, Covid-19, Coronavirus, Beaverton, dye-sublimation, and fabric displays.

We hope you find our ideas useful, enjoyable, and rewarding.

If you have any questions regarding our blog, our product selection, or you simply want to reach out and talk about the weather, feel free to contact us today. Some of our popular products are listed below.

Retractable Banner Stand

Banner stand displays offer tremendous value for your next tradeshow, convention, or corporate event. Banner stands are highly portable, a breeze to set up, and are customized with your branded graphics to deliver an exceptional visual marketing effect.

These versatile and popular displays will showcase extraordinarily well at any exhibit, and in a vast array of events and environments, such as meeting rooms, lobbies, conferences, restaurants, airports, and retail spaces. Banner stands add branding and messaging flair to any space, no matter the size.

DisplayStar offers a wide assortment of banner stand styles:

Custom Feather Flags

Feather flags are perfect outdoor and indoor display banners that draw attention to your business, product, promotion, or location. Double-sided feather flag banners allow for targeted traffic to see your marketing message from those passing by in either direction.

Whether you need to wave in potential customers to your new retail storefront or car dealership, or you just need an extra pop of color at your next tradeshow event, our feather flags are exactly the high quality you deserve and want to display to your customers.

DisplayStar offers a wide assortment of banner stand styles:

Custom Printed Fabric Frames

Our fabric frames utilize the latest in Silicone Edge Graphics (SEG) technology, which is high-resolution graphic dye-sublimated printed onto tension fabric material and finished with a thin, silicone gasket sewn around the edge of the fabric. The stitched silicone edge of the fabric is then tucked into the channel of a frame in order to display graphics fast and easy.

SEG fabric frames are the most popular type of signage in retail environments, trade shows, shopping malls, airports, arenas, museums, restaurants, and every place where graphics are displayed.

DisplayStar offers a wide assortment of SEG fabric frame styles:

Custom Pop Up Displays

DisplayStar offers high quality portable pop up banner displays, that are durable, portable, and are designed to maximize your brand's visual impact. You'll love how quick and easy pop up displays are to set up, and how light and compact they are to transport.

Capture your audience's attention at your next tradeshow with a pop-up booth display. Our pop-up displays are a proven choice for maximizing brand awareness at trade show conferences, conventions, corporate events, and national sales events.

DisplayStar offers a wide assortment of banner stand styles: